7 SEO Secrets in WordPress
In this article, we have written seven SEO secrets in WordPress.
1-With www or without www:
In the WordPress settings, there is a public section of the site address box where you can specify whether your website will open with www or without www, but why do this? Despite the development of artificial intelligence of Google algorithms, address recognition with www and without www is not yet known to a website for algorithms. They are known as two separate domains and URLs.
To avoid duplicate content, you must choose one of these two modes, and one Redirected them to another. We have two types of redirects: 301 and 302. In redirect 301, the server’s response is the permanent transfer of the website to another address. In redirect 302, the reaction of the server is the temporary transfer of the server. So let see the other SEO secrets in WordPress.
2-Remove additional plugins:
Existence of unnecessary and unused plugins, apart from using WordPress hosting resources, will slow down the website to some extent. Remove extra and unnecessary plugins. It is one of the SEO secrets for WordPress, which is simple, but many don’t do it.
3-Image optimization and SEO:
An SEO image must have the ALT property; the file name (Image name) must be appropriate,. The image size must be specified in the IMG tag, and its size must be reduced as much as possible.
Use the EWWW plugin to reduce the size of your images, the Seo friendly image plugin to add the ALT property, and the google image site map plugin to create a sitemap for images. Before Uploading any image on your site, compress it. The image compressor is a good website for this issue.
4-Identify and delete 404 or broken links:
When the server returns the 404 code in response to the browser request, it means that the file in question is deleted and not available on the server. It is very upsetting for Google and maybe one of the reasons for the site penalty. Use the broken link checker plugin to identify them. This plugin automatically detects broken links and targets unlinked ones.
One of the most critical secrets for WordPress is the use of internal link building techniques, linking them in the content of related content, and using keywords in their inline text. Some plugins automatically link some keywords to the specified page; the use of these plugins is not recommended; it is better to connect the relevant content yourself.
The last option of secrets for WordPress is Database optimization. When you hear about database optimization, you may think of normalizing them. WordPress banks have been normalized as much as possible, and you need to remove some extra information that is not required from the bank to use the WP-Optimize plugin.
We recommend you read “15 reasons that we use WordPress to design websites for our clients”